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Frera’s motorcycle museum

Sergio Junior Franco - June 26, 2020 - 0 comments

Estimated reading time: 5minutes

The Frera’s motorcycle museum is a very particular site because tells the history of the “first Italian motorcycle industry”.

The Museum

The museum has been obtained inside the old factory of Frera’s industry.

On the 1905 Frera’s industry started its production of motorcycles, bikes and sidecars.

The museum is on the first floor of the building.

On the ground floor there are a big library with a newspaper library, a conference hall, a euphonic room, a cafè and other rooms where the students can study.

The motorcycle collection

The motorcycle collection is rich and various, but the core of the museum are Frera’s motorcycles.

At the top of upstairs or out from the lift you can see motorbikes that have signed the history of motorcycling such:

Moto Guzzi, Benelli, Alcyon, Zundapp, Wanderer Werke, Della Ferrera and other.

The visiting tour

The visit takes about an hour.

The entrance is free and, if you wish, you can make an offer.

Before to go to Frera’s pavilion I suggest you to see the other parts of museum.

It’s very interesting to see a very rare motorbikes models such Maserati or a British Villiers moped.

There are rare models of: Bianchi, Gilera, Lambretta, MV and Piaggio.

Frera’s Pavilion

It is time to visit the Frera pavilion and it is like a leap into the past of over a century.

You can see the evolution of Frera motorcycles.

The Frera’s motorcycle industry was an innovating company.

Brief History

The birth of the museum was only a matter of time.

Between the 1905 and 1936 the Frera’s factory produced great benefits for the city of Tradate.

In 2000 the direction of Tradate chose to save the history of Frera through the museum.

The museum opened its gates on 2005, to celebrate the century of the Frera’s Industry.

On 1908 Frera received its first big order from Bersaglieri military corps.

Frera had sporting successes between 1911 and 1927 against rivals such as Benelli, Bianchi and BMW.

It’s motorbikes was solid and fast, they were able to go run over 100km/h.

On 1914 an actual Magazine of motorcycling, dedicated its first number to Frera Motorcycles, its name is “MOTOCICLISMO”.

In 1914 the cover of issue 1 of the magazine, still active in Italy, “MOTORCYCLING” was dedicated to the Frera.

The work was ok until 1929, when the big international crisis hit all country from the U.S.A and Europe.

Frera’s management couldn’t to fight that crisis and after few years closed the factory, on 1936.

The muesum is also part of the circuit “Varese Motorland”, an association in the Province of Varese which promotes motorbike tourism.

Thanks to the museum management for their help to writing the text of this article.

How to reach The Frera’s motorcycle museum

Address: Via Zara, 37, 21049 Tradate VA

How to get there from Varese:

Take the SS 233, at the 3rd roundabout in Tradate turn left in the direction of centre, in via G. Bianchi, after the big church of “Parrocchia prepositurale di Santo Stefano”, at the roundabout turn right and go straight on for about 515mt you arrived at the parking of the museum on left.

How to get there from:

A8 Milan – Varese, “Autostrada dei Laghi” exit to A36 Lentate sul Seveso – SS 35 “dei Giovi”, exit Mozzate – Cislago, take direction to Mozzate Cislago; at the roundabout go to the Mozzate – Gorla.

Follow the direction to Mozzate until the end of the way with a traffic light.

Turn on left and follow the direction to Varese on SP233, cross Locate Varesino, go to the city and follow Via Fiume, Via Guglielmo Marconi until the railway level crossing.

After the crossing railway take the second way on right and at the next roundabout exit at the third exit, after about 65mt turn right to the museum parking.

G.P.S.: 45°42’43.6″N 8°54’38.2″E


Visiting hours

Thursday: 20.00 – 22.00

Saturday: 15.00 – 18.00

Sunday: 15.00 – 18.00


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